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Case Study: Larky Nudge 🔐

Larky is a fintech product that provides banks and credit unions a tool to more effectively communicate with retail banking users. Today, most banks are using email, physical mail, SMS and other communication tools with only limited impact.

Larky provides a bank and credit union, ideally one using Q2 or another digital banking provider, the ability to communicate with users directly through their digital banking app. This targeted method has proven to be more effective as the user is more focused on communications through the digital banking app vs. other channels.

Larky and Finov8r partnered with a few specific goals in mind including deepening relationships with existing partners including Q2, creating new partnerships with new digital banking providers, expanding the use cases for Larky Nudge product to include more commercial banking use cases that would allow banks to more effectively source the lowest cost deposits, and utilizing the Finov8r network to source more leads for the Larky product.

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